Late last year Jane Winslow of Winsome Inc. asked me to do some commercial healthcare photography for Sunnyside Community Hospital. I was pretty happy with the results of what we were getting. So I submitted a photo series to the Aster Awards…and won a GOLD!
Here is what the Aster Awards are all about:
The Aster Awards, one of the largest national competitions of its kind, is hosted by Marketing Healthcare Today Magazine and Creative Images, Inc. This elite program recognized outstanding healthcare professionals for excellence in their advertising/marketing efforts for the calendar year 2015.
The 2016 Aster Awards received nearly 3,000 entries from across the United States as well as several foreign countries. All entries are judged by industry experts and are scored on multiple criteria with a possibility of 100 total points. Participant’s entries competed against similar-sized organizations in their specific groups and categories.
Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal. “Each year the quality of work submitted increases. The creativity of this year’s participating healthcare marketing professionals went above and beyond the standards that were set by previous years. The 2016 Aster Awards program contained some of the best and most creative advertising in the world,” said Melinda Lucas, Aster Awards Program Coordinator.
All winners are posted on the Aster Awards website (www.AsterAwards.com), as well as published in Marketing Healthcare Today, a national healthcare marketing magazine.
Best of Show – Only 1 issued in 2016
Judges Choice – Score of 100% (only 6 issued in 2016 – top 1%) Gold Awards – Score of 95 to 99 (top 5% in the nation)
Silver Awards – Score of 90 to 94 (top 12% in the nation)
Bronze Awards – Score of 85 to 89 (top 16% in the nation)
So needless to say…I am psyched. Way to go us, Jane!